The Demand
Before your next shift, list every third-party platform that currently sits between you and a Guest — delivery apps, reservation platforms, review aggregators — and name who actually owns each relationship right now. Whatever sits between you and your Guest controls it. Pick the one platform you depend on most and decide, this week, one concrete step to move that Guest’s data and communication channel back into something you own.
The Work
List the third-party platforms your Guests use to find or reach you:
Platform 1:
What it owns right now — the first impression, the order, the review:
Do you have this Guest’s direct contact information, yes or no:
Platform 2:
What it owns right now:
Do you have this Guest’s direct contact information, yes or no:
The platform you are most dependent on and could least afford to lose overnight:
One step you will take this week to own more of that Guest relationship directly:
44 years. 200+ independent operators coached. 34 restaurants opened from scratch.
I work with restaurant operators who know something is wrong and are ready to find out what it actually is — and with leaders who are ready to build something that lasts.
The complete framework is in my new book: The Operator’s Playbook
Call or text: +1-817-797-2929 Email: Jeffrey@JeffreySummers.com
