The Demand
Tomorrow, check the prerequisite chain before you invest in marketing: does your culture actually produce a product worth talking about, and does your leadership actually produce that culture? You have to earn the right to market by getting the chain before it right first.
The Work
Check the prerequisite chain before you invest in marketing:
Does your leadership actually produce the culture you claim?
Does your culture actually produce a product worth talking about?
Does your product actually justify the invitation marketing extends?
Where does the chain break down first — leadership, culture, or product?
What you will fix at that link before spending on amplification:
44 years. 200+ independent operators coached. 34 restaurants opened from scratch.
I work with restaurant operators who know something is wrong and are ready to find out what it actually is — and with leaders who are ready to build something that lasts.
The complete framework is in my new book: The Operator’s Playbook
Call or text: +1-817-797-2929 Email: Jeffrey@JeffreySummers.com
