HomeProfitsDeliveryQFO: What are the benefits for restaurant owners if customers place an order on GrubHub rather than calling in directly to the restaurant itself (when using GrubHub)?

QFO: What are the benefits for restaurant owners if customers place an order on GrubHub rather than calling in directly to the restaurant itself (when using GrubHub)?

  • The benefit is always less than if your brand controlled everything it touches.
  • Using a third-party to execute a significant portion of your Guest experience can be crippling.
  • The Guest’s loyalty then is with GrubHub and not your brand regardless.
  • You become a commodity.
Author: Jeffrey Summers
For four decades, my Coaching, Consulting, & Learning Events have helped thousands of hospitality leaders worldwide, build successful businesses. Call or text me at +1-817-797-2929 or email me at Jeffrey@JeffreySummers.com.

If you hear questions like these
in your business, I can help!

  • “Why do we have to go through all this change?”
  • “When is someone going to train me?”
  • “When will the (BOH – FOH) do its job right?”
  • “Who dropped the ball?”
  • “Why don’t they communicate better?”
  • “Who’s going to solve the problem?”
  • “Why is it so slow?”
  • “Why do we always run out of things?”
  • “Why can’t they get my schedule right?”
  • “Why did we hire another___.
    I told them I wanted to do that!”
  • “How do we know what our food cost should be?”
  • “How do we market our business effectively?”
  • “Why can’t we staff our restaurant better?”
  • “How do we grow our business in this economy?”

 

 

FYI:

Digging Deeper

Are You Ready For
Your One-On-One?

The two choices you have are: To step forward into growth or
remain in your death spiral.

Let's Talk!